In another sign of the growing power of the beer (and cider and spirits) scene in Sonoma County, the county Economic Development Board has set Nov. 12 as the date for the first ever conference on the future of the industry. It will run 1-6p.m. at the Hyatt Hotel in Santa Rosa. Organizers tell me the conference will focus on financing and distribution issues for operations of all sizes, and there will be a discussion of the artisan brand identity that Sonoma County has developed.
We’ll keep you posted on details as they develop, but the EDB will be posting their own updates via their Facebook page.
– Sean Scully